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http://www.nytimes.com/2011/07/19/arts/television/teennicks-90s-nostalgia-fest.html?_r=1
Are 18- to 34-year-olds too young to be nostalgic?
Evidently not.
Starting next Monday, TeenNick, part of the Nickelodeon family of cable channels for children, will start rebroadcasting old series from the 1990s that are considered classics by young adults. That’s right: classics from the 1990s.
That generation, after all, represents some of the original children of Nickelodeon. The channel says it is responding to the demands of former viewers who joined Facebook groups about the shows — and to the suggestions of some of its interns, who pulled together a presentation last summer to pitch the programming block.
The repeats will run between midnight and 4 a.m. under the title “The ’90s Are All That,” a reference to one of Nickelodeon’s most popular shows in that decade, “All That.” That sketch comedy show (1994 to 2005) is one of the first to be featured in the block, along with the sitcoms “Clarissa Explains It All” (1991 to 1994) and “Kenan & Kel” (1996 to 2001) and the cartoon “Doug” (1991 to 1994).
The channel says that Facebook feedback will influence which other shows it rotates into the block. Research has convinced Nickelodeon executives that the Web — a repository of cherished childhood memories — “is allowing young people to be nostalgic, probably sooner than other generations,” said Cyma Zarghami, the channel’s president.
That rings true to Kenan Thompson, a star of “All That” and “Kenan & Kel” and now a “Saturday Night Live” cast member, who said in an interview, “Ever since I left Nick in 2000, it’s been like a daily thing: ‘Are they going to bring the shows back?’ ”
Mr. Thompson, who has filmed commercials for TeenNick about the ’90s comeback, added, “It’s an absolute compliment that people want to see that era again.”
http://www.nytimes.com/2011/07/19/arts/television/teennicks-90s-nostalgia-fest.html?_r=1
Are 18- to 34-year-olds too young to be nostalgic?
Evidently not.
Starting next Monday, TeenNick, part of the Nickelodeon family of cable channels for children, will start rebroadcasting old series from the 1990s that are considered classics by young adults. That’s right: classics from the 1990s.
That generation, after all, represents some of the original children of Nickelodeon. The channel says it is responding to the demands of former viewers who joined Facebook groups about the shows — and to the suggestions of some of its interns, who pulled together a presentation last summer to pitch the programming block.
The repeats will run between midnight and 4 a.m. under the title “The ’90s Are All That,” a reference to one of Nickelodeon’s most popular shows in that decade, “All That.” That sketch comedy show (1994 to 2005) is one of the first to be featured in the block, along with the sitcoms “Clarissa Explains It All” (1991 to 1994) and “Kenan & Kel” (1996 to 2001) and the cartoon “Doug” (1991 to 1994).
The channel says that Facebook feedback will influence which other shows it rotates into the block. Research has convinced Nickelodeon executives that the Web — a repository of cherished childhood memories — “is allowing young people to be nostalgic, probably sooner than other generations,” said Cyma Zarghami, the channel’s president.
That rings true to Kenan Thompson, a star of “All That” and “Kenan & Kel” and now a “Saturday Night Live” cast member, who said in an interview, “Ever since I left Nick in 2000, it’s been like a daily thing: ‘Are they going to bring the shows back?’ ”
Mr. Thompson, who has filmed commercials for TeenNick about the ’90s comeback, added, “It’s an absolute compliment that people want to see that era again.”