US ad spending on the internet surpassed ad spending on broadcast television for the first time last year, increasing 17 per cent in 2013 to a record $42.8bn, according to a joint report from the Internet Advertising Bureau and PwC. The news comes two years after internet advertising surpassed spending on cable television.
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http://www.ft.com/cms/s/0/594a1856-c0ca-11e3-bd6b-00144feabdc0.html#axzz2yXpitNjs
Read the full article in the link below:
http://www.ft.com/cms/s/0/594a1856-c0ca-11e3-bd6b-00144feabdc0.html#axzz2yXpitNjs
