Oh, most definitely yes...much more an art than a science...there's so much involved, not the least of which really resonating with your ticklee in knowing where and how much they're ticklish, playing the whole teasing/anticipation/excitement game, building up slowly, knowing how to take them to the edge over and over, teasing them about taking them over the edge totally unmercifully, playing into their fantasies, etc. not to mention actual soft and hard tickling technique...could go on and on...