Wrong.
Most douche bag men understand that nobody will fall in love with them. So they do something very very simple. They take who they are and they put on an act that is exactly opposite. Weather it's a bet between friends, the need for some pussy or just because they're bored, they turn into the greatest person ever.
They then go out and meet somebody who is blown away by how amazing this guy is. Her ex was abusive, this guy isn't, he's cute, fucking soul mates. She completley ignores that a similar situation happened with her ex because of her emotional distress and subconciously needs a hero. So they date.
In the time that passes, the male does more and more wrong to see how much he can get away with. Since the feelings and attachment is there for the female, she can be mad, but she can't break it off. Even better, he does nothing bad enough to warrant a break up. Things keep on.
She falls in love, the true colors of said male come out and the cycle begins again for the female.
It is then up to the male to decide if he wants to continue looking for somebody that will bend to his every word and let him get away for everything. It is his call on weather to learn to properly handle differences, or impose his will and pray for a good outcome. Most males continue to prey and destroy on women who have been fucked over beyond belief. An average guy will not take the blame for anything, only in passing will he ever say he could have handled it better, and even then he will make it seem like it is not his fault and the situation was minute to begin with.
The average douche bag will take control and eventually pride himself and his worth, basing it off of how badly he can make somebody else feel, or simply having a disregard for anybody but themselves.
In the case of both, IF the male see's that what has happened or what is happening bothers him to a level he can only admit to himself and nobody else, the modifying himself process begins. How can he have his desires without forcing them onto somebody else? How can he let go of somebody that he understand a future is impossible with and STILL come out as an alpha male without degrading that person?
Confusion surrounds the male, and it is hard to see a silver lining or reason for the change when most of the people he talks to only regard him as a liar, or generally make snide and rude remarks about the whole process to begin with. The average male will lose himself, and revert back to the monster that he had never intended to become, leading a miserable life.
I didn't take that route.